Built for Indian Sales Teams

Lead Management Software That Closes More Deals

Stop losing leads in spreadsheets or bloated CRMs. Axel CRM gives you a complete lead pipeline — capture forms, auto follow-ups, lead scoring, and source tracking — all in one place. Starting at ₹499/month.

Start Free — No Credit Card See Pricing

Free trial on every paid plan · Free plan available forever

Everything You Need to Manage Leads End-to-End

From first touch to closed deal — Axel CRM handles every step of your lead lifecycle without switching tools.

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Lead Capture Forms

Embed forms on your website, landing pages, or funnels. Every submission lands directly in your pipeline with zero manual entry.

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Visual Pipeline Stages

Drag and drop leads across custom pipeline stages — New, Contacted, Qualified, Proposal, Closed. See your entire funnel at a glance.

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Lead Scoring

Prioritise the hottest leads automatically. Score leads based on activity, source, budget, and engagement so your team calls the right people first.

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Follow-Up Automation

Set follow-up reminders, automated email sequences, and WhatsApp nudges. Never let a lead go cold because someone forgot to call back.

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Lead Distribution

Auto-assign leads to the right sales rep by territory, source, or round-robin. Every lead gets an owner — no more leads falling through the cracks.

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Source Tracking & Reports

Know exactly which channels — Google, Facebook, referrals, organic — bring your best leads. Invest in what works, cut what doesn't.

Why Indian Businesses Choose Axel CRM for Lead Management

INR pricing from ₹499/month — no dollar conversion surprises
GST-compliant invoices generated automatically for every client
Razorpay payments built in — accept UPI, cards, net banking
Free plan forever — 1 user, up to 100 leads, no time limit
WhatsApp follow-up campaigns alongside email sequences
Built and supported by CSK Technologies OPC Pvt. Ltd., India

100%INR Pricing

₹0Free Plan Forever

GSTCompliant Invoices

Axel CRM vs Other Lead Management Tools

See how Axel CRM stacks up against Zoho CRM, HubSpot, Salesforce, and spreadsheets — especially for Indian businesses.

Feature	Axel CRM	Zoho CRM	HubSpot	Spreadsheets
INR Pricing	✅ Yes	⚠️ Partial	❌ USD only	✅ Free
GST-Compliant Invoicing	✅ Built-in	⚠️ Add-on	❌ No	❌ Manual
Lead Capture Forms	✅ Yes	✅ Yes	✅ Yes	❌ No
Follow-Up Automation	✅ Yes	⚠️ Higher plans	⚠️ Paid only	❌ No
WhatsApp Campaigns	✅ Yes	⚠️ Limited	❌ No	❌ No
Free Plan (No Time Limit)	✅ Forever	✅ Yes	✅ Yes	✅ Yes
Starting Price	✅ ₹499/mo	⚠️ ~₹1,300/mo	❌ ~₹3,500/mo	✅ ₹0

Frequently Asked Questions

Is there a free plan for lead management?

Yes. Axel CRM's free plan is available forever — 1 user, up to 100 leads, with full access to the pipeline and lead capture features. No credit card required, no expiry date.

Can I try a paid plan before paying?

Absolutely. Every paid plan — Starter (₹599/mo), Growth (₹999/mo), Professional (₹1,999/mo), and Enterprise — comes with a free trial. No credit card needed to start.

Does Axel CRM generate GST invoices for my Indian clients?

Yes. Axel CRM's invoicing module is fully GST-compliant. You can add GSTIN details, apply GST rates, and generate professional invoices that meet Indian tax requirements.

How is Axel CRM different from using a spreadsheet?

Spreadsheets break down fast — no automation, no reminders, no source tracking, and no way to assign leads to team members. Axel CRM automates follow-ups, scores leads, distributes them to your team, and shows you exactly which source is producing revenue.

Start Managing Leads the Right Way

Join businesses across India using Axel CRM to capture more leads, follow up faster, and close more deals — starting at ₹499/month or free forever.

Start Free — No Credit Card

Free trial on every paid plan · Free plan available forever